The Simple Summit Playbook

Grow your email list in 8 weeks, not 8 years.

The rapid list-building and credibility framework that fills your list with warm, aligned buyers - by hosting one simple virtual summit. No big following required.

 1,904 Real subscribers. That's what I added the very first time I ran this - starting from a list of zero.
Yes - add me to the waitlist

Be first when doors open · Lock in the $97 founding price before it rises to $299

You've built the course or started the membership. Now let's get you in front of the people it can help.

Sound familiar?

You've built something great. Now you need more of the right people.

Whether you're starting from zero or you've been slowly growing a list for years, the bottleneck is the same: not enough aligned people to sell to. You might see yourself in one of these:

  • Maybe you've got a great offer but barely anyone to launch it to.You did the hard part - the course, the membership, the offer - and now it's sitting there, waiting for an audience.
  • Maybe your list is small, and it's taken forever to get even that far.You show up, post, add a lead magnet here and there, and it still crawls up by threes and fives.
  • Maybe you've been growing steadily for years.But you want real momentum - without living on social media or pouring money into ads that barely move the needle.
  • Maybe your whole audience lives on rented land.Instagram, TikTok, wherever - platforms you don't control and can't reach directly when it matters.

Any one of these is enough. This isn't a work-ethic problem - it's a method problem. Growing a list one follower at a time is just slow, and it always will be.

The shift

There's a faster way to grow your list.

A virtual summit gives you a reason to bring together 12 aligned experts who already reach the exact people you want. They speak. They share it with their audiences. And those people register - and land on your list.

The slow way

One at a time

Create content → post it → hope strangers find you → hope they follow → hope they eventually join your list. Repeat forever.

The Simple Summit Playbook way

One event, 12 audiences

Host one summit → 12 aligned experts share it with their audiences → your ideal people register → they join your list → you nurture and sell to them on repeat.

Why it works so well

It's a win-win-win.

This isn't a strategy where you take and everyone else gives. When it's built right, everyone walks away better off - which is exactly why speakers say yes and attendees show up.

A win for you

You host a standout event and grow your email list, your reach, and your credibility - fast, and all at once.

A win for your speakers

Each expert gets introduced to 11 other aligned audiences alongside their own - real exposure, no cost, no risk.

A win for your attendees

They get a ton of genuine value for free (or a small upgrade), from a lineup of experts they already trust.

Proof it works

The results that started it all.

I didn't test this on anyone else first. These are the numbers from my own list, using the exact method that's inside the Playbook.

0 1,904
Real subscribers added on my first-ever summit - starting from a list of exactly zero.
1 YR vs 19 YRS
In one year, this method grew my list to the size it took a widely recognised industry newsletter over 19 years to reach.
Introducing

The Simple Summit Playbook

A step-by-step framework for using one simple virtual summit to rapidly fill your email list with warm, ideal-fit leads - while borrowing the credibility of the 12 experts beside you.

Think of it less like a course and more like a recipe. You don't need to figure anything out or reinvent a strategy. You follow the steps in order, and you get a predictable result: a growing list of people who actually want what you offer.

I want in - add me to the waitlist
The recipe

Your first 8 weeks, step by step

Every step maps to a short, bite-sized video and clear actions on your calendar. Watch the step, do the step, check it off. Here's the win waiting at each stage - and notice how fast the first ones land.

DAY1

You finally have the recipe

Finish the short intro and you've got the whole plan mapped out. You go from "summits look overwhelming" to "I know exactly what I'm doing Monday."

Instant clarity
WK1

Your foundation goes down

Lock in the theme that attracts your ideal audience, start building your dream speaker list, and get your first assets underway. This is the piece everything else is built on.

It's taking shape
WK2

Pitches out, back-end building

Send your speaker pitches with the done-for-you scripts, and keep building out your back-end and assets so everything's ready when the "yeses" roll in.

In motion
WK3

Your 12 experts say yes 🎉

Confirmations come in and your lineup takes shape. Suddenly you're the host of a real event, standing shoulder to shoulder with respected names in your space.

Momentum + credibility
WK4-6

You interview your experts

Record your conversations with all 12 speakers. Each one puts you in front of a new aligned audience and builds a genuine relationship - 12 times over.

Connection
WK7

Registrations start rolling in 📈

Your speakers promote to their audiences and registrations climb - other people's audiences becoming your list, in real time.

Real growth
WK8

Your summit goes live

You host your event. When the dust settles, you've got a full list of warm leads who just spent real time with you - plus a simple nurture sequence to turn that momentum into lasting connection and sales.

The payoff
Here's the best part

Do the work once. Reap it for years.

Yes, the first summit takes real work - that's where the foundation gets built. But that foundation is yours to keep. Your theme, your speaker relationships, your pages, your scripts, your systems.

The second summit doesn't start from scratch. Neither does the third. Once the recipe is set, it becomes rinse and repeat - each round faster, easier, and less time-consuming than the last, while your list keeps compounding.

Yes - put me on the waitlist
What's inside

Everything you need to follow the recipe

No 1,000-resource maze. Just the streamlined toolkit that gets you from where you are to a full list - and nothing you don't need.

Bite-sized video training

The whole framework broken into short, step-by-step videos - one per stage, so you always know the single next thing to do.

The 8-week timeline

A plug-and-play calendar that lays every task out on the right day, so nothing slips and you never wonder "what now?"

Done-for-you scripts & copy

Speaker outreach, registration emails, and social promo - written for you and ready to personalise in minutes.

Tested subject-line hooks

Proven, high-open-rate subject lines for your emails - and for the ones your speakers send to their lists.

AI prompts (ChatGPT & Claude)

Copy-paste prompts to name your summit, draft your pages, and build your assets in minutes instead of days.

The Milestone Map

A printable progress tracker you can stick on your wall and check off as you go - turning every step into a visible win.

Plus these bonuses

To make it even easier

Bonus 1

The VA Delegation Pack

Short on time? A lot of this can be handed off. This pack turns the framework into ready-to-delegate instructions, so a virtual assistant can run the legwork while you stay in the driver's seat.

Bonus 2

The After-Summit Nurture System

The summit is just the start. This is the exact follow-up system that turns fresh registrants into a warm, engaged audience who remember you - and are ready when you make an offer - so your new list becomes a lasting asset, not a one-time spike.

Dearbhla Trainor
Meet your host

Hi, I'm Dearbhla.

Hi! I'm Dearbhla (pronounced Derv-la - yes, one of those impossibly hard-to-spell Gaelic names 😅). I'm a psychology- and marketing-trained entrepreneur who has spent over a decade building my own business through strategic self-marketing and treating creativity like a real business.

My path has wound through sales, commercial real estate, the music industry, TV and live-event production, artist management, and even hosting my own podcast. Every one of those roles taught me the same thing: what actually makes a person compelling, trustworthy, and memorable.

Now I help coaches, consultants, course creators, educators, and other self-employed people become the visible, trusted face of their brand - with the clarity, consistency, and simple habits that make it easier to show up and build trust, without burning out or trying to do everything.

Here's the honest version of how this started: the very first time I ran a summit using this exact method, I went from an email list of zero to 1,904 subscribers - real, engaged people who fit exactly who I wanted to reach. Within a year, this method had grown my list to a size that took a widely recognised industry newsletter over 19 years to reach.

I didn't have a big audience or a list of connections. I had a repeatable process - and that's the entire thing I've packaged for you here. If it worked for me starting from scratch, it can work for you too.

Is this for you?

This is for you if...

  • You've got (or are building) an offer, course, or membership and want more of the right people to sell to.
  • You love the idea of one focused push to grow your list fast, with a clear finish line - rather than slow, ongoing, never-ending effort that barely produces results, or living on social media, or pouring money into ads.
  • You want to reach fresh, aligned audiences quickly - whether your list is at zero or already sizeable.
  • You'd rather follow a proven recipe than piece a strategy together on your own.
  • You're happy to reach out to potential speakers - because that's the engine that makes the whole thing work.
Be first in line

Your list is 8 weeks away

The Playbook opens soon. Join the waitlist to hear the moment doors open - and to lock in the founding price before it rises. Here's what you'll unlock when you join:

Founding price for waitlist members
$299
$97

One payment · Lifetime access, no subscription

  • Bite-sized, step-by-step video training
  • The plug-and-play 8-week timeline
  • Done-for-you scripts, emails & social copy
  • Tested subject-line hooks
  • ChatGPT & Claude prompts
  • The Milestone Map (printable progress tracker)
  • Bonus: The VA Delegation Pack
  • Bonus: The After-Summit Nurture System
Join the waitlist

Free to join. Waitlist members hear first and get first access to the $97 founding price before it heads to $299.

My straight-talking promise

Low risk, because I'd rather you win than wonder.

I can't promise you my exact numbers - your results depend on your niche, your effort, and your follow-through. What I can promise is this: this is the real method I used to go from zero to a list that grows my business. Not theory I read somewhere, not a strategy I've only seen work for other people.

  • Everything you build is yours to keep. Lifetime access, no subscription. Your theme, scripts, pages, and speaker relationships stay with you for every summit you ever run.
  • An honest founding price. At $97 the risk is small and the upside is a list that can compound for years. That price is heading to $299, and waitlist members get first access to it before it rises.
  • No overselling. If you're not willing to reach out to speakers, this genuinely isn't for you - and I'd rather tell you that now than take your money.

When doors open, you'll get full, instant access to everything the moment you join - which is why all sales will be final. That's exactly why I've kept the founding price low and told you plainly who this is - and isn't - for.

Questions

Good to know

How much time does this actually take?

It runs over about 8 weeks from start to summit. There's focused work throughout - setting your foundation, pitching and interviewing your 12 speakers, and promoting - but it's all mapped out step by step, so you're never guessing what's next. And because you keep everything you build, each summit after your first is faster and easier.

Do I need a big email list or audience already?

No. This is designed to grow a small (or non-existent) list fast - but it works just as well if you already have a big one. I have a large list myself and still run summits to keep growing it. Either way, you're getting in front of fresh, aligned audiences you wouldn't otherwise reach.

Do I need to be techy?

You don't need to be a tech wizard. The framework focuses on the strategy and the pieces that actually move the needle. Because everyone uses different platforms and tools, I point you toward good options rather than walking through every click on every piece of software - and anything hands-on can be handed to a VA using the Delegation Pack.

How is this different from other summit programs?

Most summit courses can be overwhelming, with way too much to do - and it stops people before they even start. The Simple Summit Playbook is built around one thing: a simple way to rapidly grow an email list and audience of aligned buyers. It's a lean, follow-the-recipe framework, not a maze, and it's priced as an easy first step, not a major investment.

Is there a refund?

When the Playbook opens, you'll get full, instant access to every video, template, and bonus the moment you join - so all sales will be final. I've kept the founding price low and been upfront about exactly what's inside and who it's for, so you can decide with confidence before you buy. If you're on the fence, the "This is for you if..." list above is the honest test.

When does it open, and when do I get access?

The Playbook isn't open to buy just yet. Join the waitlist and you'll be first to hear the moment doors open, with first access to the founding price. Once you join, everything unlocks instantly so you can start right away.

Yes - add me to the waitlist

Free to join · Founding price $97, before it rises to $299

The "0 to 1,904 subscribers" and "1 year vs 19 years" figures reflect my own results and are not a guarantee of yours. Your results depend on your niche, effort, and follow-through.

© 2026 Dearbhla Trainor. All rights reserved.